A trusted advisor to her trademark and litigation clients, Ekaterina knows how to build a sophisticated, innovative legal strategy, piece by piece, that aligns with her clients’ business goals.
Ekaterina helps clients in strengthening their brands and trademarks, which are then well positioned for her to enforce them in Canada.
Ekaterina calls on 20 years of experience to advise her clients on trademark protection, management, enforcement, litigation and strategic counselling services. Her practice spans the entire branding lifecycle and she has significant expertise in all aspects of trademark law, including brand selection and clearance, trademark oppositions and cancellations, trademark and trade dress litigation.
She successfully advocated for her clients before the Federal Court of Canada on litigations related to trademarks, industrial designs and passing-off. She also represents clients in trademark oppositions and section 45 proceedings (proving use/non-use of a registered trademark) before the Canadian Intellectual Property Office and the Federal Court.
Her innovative approach, including research-based evidence and strategies for litigation, has benefited clients and proven effective in cases relating to consumer perceptions in trade dress and brand protection. For example, in the Federal Court case involving Captain Morgan rum, [Diageo Canada v Heaven Hill Distilleries et al, 2017 FC 571], the use of consumer research as evidence was a key factor in winning the trial, and was recognized by the Marketing Research and Intelligence Association as “Best Multi-Stakeholder Research Initiative”.